Portfolio
Driving Growth for Rootlab: A Success Story
Service
Marketing
Client
Rootlab
Industry
Fungiculture
About the project
Rootlab is an Australian mushroom supplies store specializing in mycology.
Problem
Rootlab’s primary struggle was with growth, which had ground to a halt, in addition to a lack of online visibility. Despite offering exceptional products and services, the target market was not generating a significant number of actionable sales leads.
Solution
Socifinite developed a customized digital marketing strategy to address Rootlab’s challenges. Utilizing our expertise, we implemented a comprehensive approach aimed at improving brand visibility and driving targeted traffic to Rootlab’s online store.
Results
As a result of our joint efforts with Rootlab, we achieved the following results:
- Unprecedented sales expansion: In just six months, sales increased by 10.65%, demonstrating the effectiveness of our methods in stimulating sales increases.
- Exceptional brand prominence: The Rootlab brand became widely recognized and close to target audience hearts, with high credibility and unprecedented strength, enhancing their pioneering position in the industry.
- Outstanding ROAS: Owing to the remarkable uplift based on Rootlab’s current position, our innovative digital marketing strategies have raised Rootlab ROAS to a staggering 10.65%.
